Category Archives: Branding

Brave new ad expands Lynx brand

You might have seen the recent Lynx ad themed on doing amazing things: “Now can be amazing,” says the ad. “Go out, see amazing things. Get an amazing job. “ “Kiss the hottest girl” the ad continues, knowing the Lynx brand I prepare myself for another female objectification session from good old Lynx. Then this

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On Nintendo Direct and the Cleverness of community marketing

In the realms of video games there tends to be 3 categories. Hardcore games – these are your Call of Dutys, FarCrys, Skyrims and Bioshocks Casual Games – these are your bejeweleds, flappy birds, and Farmvilles Nintendo Nintendo’s current branding is unique in the gaming market, it’s games are simultaneously considered hardcore and casual. It’s

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Loans made by the federal government, called federal student loans, usually have more benefits than loans from banks or other private sources of financing. These benefits include: -Interest rate reduction -Loan forgiveness -Deferment of interest for up to five years, the length of a college education -Waived fees -Allowances to cover living expenses Some types

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