Category Archives: Social Media

On Nintendo Direct and the Cleverness of community marketing

In the realms of video games there tends to be 3 categories. Hardcore games – these are your Call of Dutys, FarCrys, Skyrims and Bioshocks Casual Games – these are your bejeweleds, flappy birds, and Farmvilles Nintendo Nintendo’s current branding is unique in the gaming market, it’s games are simultaneously considered hardcore and casual. It’s

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